Business schools

Marketing & Strategic management course work

In India, most B-schools teach business management through books & case studies. Student have to wait, till they get a job and practice what they learn in business school, but it is often time consuming and costly. Today, the hiring managers expect much more learned new hires, right from day one.

Competition within & with b-schools

The sense of ownership & responsibility to run a company & speed of getting response from the Strat- EDGE simulation tool makes the learning experience very powerful. Competitive spirit & team building to perform the best, excites & brings out the best from the participants. Since Strat- EDGE is web based, arranging inter b-schools competitions for geographically varied locations is very much possible.

StratEDGE brings, a comprehensive tool for learning marketing & strategic management which uses interactive simulation tool, which allows students to learn by taking decisions on business issues for a given case. One can review effect of decisions taken & learn from them in the subsequent session of decision, which happens within 3hrs itself.

Graduate EDGE – 2 days

Impact Know basics of business world and crack those interviews, by getting exposure in simulation based training programs
Participants 3rd & Final year under graduate students Management/Engineering/B.Com /BBA/BBM students
Modules 3 Rounds of simulation on portal with vocabulary of
- Marketing, Branding, Consumer insights, Research
- Accounting, Corporate Finance & Valuations
- Production & Operations Research
- Revenue models of 5 new companies
- 3 exercises, 3 micro case studies & 1 self reflection ppt
Receivables Lifetime portal access
Case studies, Results of simulations, Presentations
Certificate of participation

Manager EDGE – 1 day

Impact Experience the life of a real manager, in an accelerated simulated business environmen
Participants MBA students & BBA final year students
Modules 3 Rounds of simulation on portal with focus on
- Branding, Operations, Financial planning
- Real world business terminologies
- 3 Micro cases, 2 exercises & 1 self reflection ppt
- 10 rules to make most of MBA
Receivables Lifetime portal access
Case studies, Results of simulations, Presentations
Certificate of participation

MBA EDGE– 3 days

Impact Be interview & job ready, experience running a company in a simulated business environment, before joining one.
Participants MBA students, typically 2nd Sem onwards
Modules 5 Rounds of simulation on portal with focus on
- All major subjects of MBA & entrepreneurship
- Real world business dynamics & connection with MBA
- 5 Micro cases, revenue models of 5 new companies
- 10 rules to make most of MBA & 10 habits of a manager
Receivables Lifetime portal access
Case studies, Results of simulations, Presentations
Certificate of participation

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